Hi, I’m Brad.
I have three main objectives here:
- Keeping things simple. I’m not into confusing anyone or making myself look smart. The simpler we make tasks the higher our chances of success.
- Staying focused. We live in a world of distraction so focus is key these days. If we can cut out the clutter in our physical and virtual lives we open up so much opportunity.
- Fitness. It’s no longer an option to stay healthy and achieve a certain level of wellness that extends beyond just physical fitness. Mental, emotional, and, social wellness are just as important.
A few things about me:
- Husband and Father
- Master’s degree in Kinesiology: Health Studies
- Drug-Free Competitive Bodybuilder
- Certified Strength and Conditioning Specialist with the NSCA
- Author of Bodybuilding Basic Training: The Absolute Beginner’s Guide to Building Muscle
- Writer. You can check out my work on Primer Magazine, Garage Gym Reviews, Barbend, Breaking Muscle, Muscle and Strength, and Fitness Volt
- A 21-year veteran of the Air National Guard
- Cancer survivor
Here are a few examples of some of my more in-depth posts:
The Lost Art of Deep Work in the Gym
Confessions of an Un-Bodybuilder
*Here are a few pics from my competitive days.
Thanks for being here,
– Brad
Competition days 
Cancer treatment, 2004 
Afghanistan, 2003
My work has appeared on:
“Strength does not come from winning. Your struggles develop your strengths. When you go through hardships and decide not to surrender, that is strength.”
-Arnold Schwarzenegger
BRAD BORLAND 